4052
draper

@draper #4052

creative director @yearn, @smol, @mom
357 Follower 162 Following
Any pals got a @stokefire invite?
With the work that Mom does we get exposure to a lot of different projects and their marketing strategies.

One thing I will never understand is why projects pay to have hundreds of bots reply to all of their tweets with the same hashtag. I'm not judging it - just genuinely not sure what the project gains? Any ideas?
/yearn community now exists... you know... to chat about yield farming and stuff... if that's your thing
Big network ad agencies have a problem. The next wave of entrepreneurs grew up with a different perception of how to build a brand (ugc, tik tok, authenticity over production value).

Agencies were slow to adapt to social, but they did eventually. Unclear if they can this time.