211124
musicben

@musicben #211124

building /factory // releasing records /ziggyziggy
1687 Follower 296 Following
this makes me happy.

a trending section that is starting to reflect real new music culture.

needs more breadth in sound but we’ll get there in the next phase.
Biggest feedback we got on our private alpha was "I don't know what I'm supposed to do"

Sometimes when you're building things you think everything is obvious.

Biggest goal right now is clearing that up in the app and in social / comms.
I've always known that crypto music is a teeny tiny bubble...

But I spent the weekend building Factory's Instagram account and there are SO MANY music-obsessed people out there. We are truly the smallest of ponds.

Kind of inspiring to (hopefully) reach these people but also realizing how none of us have really been building for them.
One decision we made recently at Factory was to keep the focus on albums.

There's a big hole in the current (digital) music landscape for going deeper into full albums and bodies of work.
I wanted to give this 4.5 can devs give me half stars
Started a new channel to document everything as we build out our music app Factory. You can also share your music logs there or use it however you want 🙂
Time for some fun ☀️

@tiatia was invited to write a song for Juventus FC and perform it in the stadium.

We're bringing it onchain @base for the last 3 weeks of summer only ☀️☀️☀️

Feature request: a Spotify playlist for all Coop Recs releases updated weekly 🙏
man I really love these music apps we're building at @osc

recently matched with @sinvali.eth on Poke -> then created a Spotify blend from our music taste. The mix is incredible.
SKIN IN THE GAME THIS WEEK:

• opened up our new music app @osc
• onboarded ~100 total testers as a team.
• got a new artist lined up to release on /ziggyziggy
• put out our weekly roundup

feeling very in the zone.
gg spain. would love to see England bring it home but spain were untouchable all tournament 🤝
COME ON ENGLAND. Finally looking dangerous for the first time all tournament 🏴󠁧󠁢󠁥󠁮󠁧󠁿 🏴󠁧󠁢󠁥󠁮󠁧󠁿 🏴󠁧󠁢󠁥󠁮󠁧󠁿
under-rated how good the curation is getting over at @cooprecs.

props to @jakeonchain.eth and @coopahtroopa.eth they are definitely building a recognisable "sound" around the label which is the holy grail of curation.

https://www.sound.xyz/cod/so-much-in-luv
england oh my days. heart pounding 😅
Classic england tournament start - 10 minutes of quality and 80 minutes on edge 🏴󠁧󠁢󠁥󠁮󠁧󠁿
okay.

-> podcasts went viral onchain (s/o @levy )
-> music went viral onchain (s/o @coopahtroopa.eth )

I'm on a personal mission to make WORDS go viral.

My essay about /higher now has a boost. Collect it, earn some $HIGHER.

https://boost.xyz/boost/325db6b2-4c44-4763-9fa4-ece1c53def37
Constantly inspired by working with Beachcrimes.

We put their first song onchain last year, now they're making songs with the Juventus team and going viral on TikTok.

Literally ... LOUDER.

Thanks to @CoopRecs for the assist on this one.

https://www.sound.xyz/beachcrimes/wow
Shots on goal is the most important thing.

For me:

-> ship content, get instant feedback, refine it.
-> ship content, get instant feedback, refine it.

I never truly appreciated how important this is.

Do not spend weeks and weeks perfecting every word. Hit publish.
This is how I would brand farcaster.

It captures everything that's special about it — wandering through channels watching people build inspiring new stuff together.

Also likely to resonate with millions of people outside of crypto.
Anyone remember the live DJ set we filmed for Daniel Allan last year?

"I just neeeeeeeeed"

Testing out YouTube videos on @sonatatips

https://www.youtube.com/watch?v=cWEW8HyfEic
Building new consumer apps on top of open social graphs is a 10x better flywheel than anything we've ever had before.

Completely removes the cold-start problem.

Why would you build from zero again when you can plug into instant network effects on protocols like Farcaster.